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Channel: Retail Owners Institute – Retailing: From A to Z by Joel Evans
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Rating a Store from the Shopper’s Viewpoint

As Patricia M. Johnson, CMC and Richard F. Outcalt write for the Retail Owners Institute: “We’ve all shopped stores that have made such a bad first impression we’ve vowed they won’t have the...

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A Valuable Site for Retail Startups

The Retail Startup is a Web site operated by the popular Retail Owners Institute (an organization we have referenced several times before — see, for example, 1, 2, 3): “The Retail Owners Institute has...

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Hands-On Tools to Improve Profitability

As we have reported before, the Retail Owners Institute (ROI) provides many free or inexpensive resources. For example, see 1, 2, 3, 4, and 5.  Here are two other helpful resources from ROI: The ROI’s...

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Interesting Retailing Quotes and Data on Social Media

The Retail Owners Institute has assembled an interesting assortment of quotes from a self-selected sample of retailers (two-thirds of whom operate only one store) regarding their social media...

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Free Resources from the Retail Owners Institute

As we have have reported many times (see, for example, 1, 2, 3, 4), the Retail Owners Institute (ROI) is a tremendous resource for those interested in starting and/or expanding a small retail business....

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